Smaller companies tend to be more conservative in their
approach to training because they lack the resources such as internal
training programs; finances to offer training; technical expertise
and the ability to offer incentives for professional development.
Smaller companies lack the personnel to adequately identify
training needs. Large companies have department managers to
identify training needs. These managers send employees to or
develop in-house training programs. Smaller companies do not
enjoy these advantages; the owner is the trainer, manufacturer,
sales person, manager and plays all the other roles necessary to
stay in operation.
Smaller companies lack long-term and quality employees.
Low probability of personal growth or advancement hinders
company growth. Good employees gain 2 to 3 years experience
and move on to another job, usually to a larger company.
Smaller companies lack technical knowledge. The internet is
rapidly changing the way small businesses operate. The more
competitive companies have diverse ways to sell their product:
sales people, mailings, catalogs and high tech methods.
Small companies not versed in technology find themselves at a
disadvantage.
Aside from a strong entrepreneurial spirit, hard work and
unmistakable drive, small businesses must use a new approach
to training needs. They must look to developing partnerships
with area technical colleges, trade schools and even larger
companies in order to enjoy new levels of success. The future
is bright, the path is clear and the opportunities are at hand.
This is our time.
Adelante Juntos,
Maria Monreal-Cameron
President and CEO
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